To Market To Market

So, if writing a new book is like a honeymoon and editing it is like going to marriage therapy, then marketing a book is like begging your friends to tell everyone in person and online how awesome your marriage is and if possible give you money… because you truly believe that publicizing and selling the heck out of your marriage will help people be happier.

That’s where I am this summer.

drops book

Let me start by saying I love this book. I would go so far as to say I heart it. It’s like I took my Drops of Awesome post, broadened its audience appeal, wrapped it in marshmallow peeps, shot it full of healthful organic steroids, sent it to design school, sprinkled it with fairy dust, and squished it into a journal.

I want you to buy this book because I like you. I want you to buy this book so you will like your life more and so you can stop trying to figure out what to buy all your lady friends for Christmas. I a little bit want you to buy this book so I can justify sitting in front my computer eleventy-hundred hours each week and so I can afford to fly out to where you live and meet you.

During this process, I am learning new things all the time. For example, I knew it was a good thing if people bought my book. But, I did not know that if everyone bought my book on May-tember 49th at precisely 3:65pm, it would be EPIC.

RE: Amazon ranking.

I think.

These are mysteries of which you need never have knowledge, lest you publish a book or lest you want to help market mine.

So do you? Huh? Huh?

I am putting together a Book Launch Team for Drops of Awesome: The You’re-More-Awesome-Than-You-Think Journal. The book comes out in September and I would be grateful to anyone willing to help promote it. If you sign up to help, you will get… FREE EMAIL!!!

Basically, my PR friends from Familius and I will let you know what promotional action would be most helpful at any given point and in return for helping out where you can, you’ll get an early look at some of the content and my undying love and affection.

Also, I will incorporate all of your names into a piece of high-level preschool-style word art, which I will hang on the wall in my laundry room for at least one week.

Please leave a comment below if you’re willing to help me. I’m so excited for this project to make its way out into the world. I know it can do a lot of good. With your help, it can do a more lot of good than if I work alone.

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